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Privacy Policy

PlayWhizzy is a game studio focused on publishing mobile games and apps. This policy aims to give you clear and detailed information about how and why your data might be collected and used by PlayWhizzy when you interact with our apps or visit our website.

It outlines the key principles that guide PlayWhizzy in handling the data we gather and process to: (i) develop, publish and monetize mobile games and applications (referred to as "PlayWhizzy Apps and Games"), and (ii) maintain our corporate website.

If you have any questions about this policy or our general practices regarding privacy and data protection, please feel free to reach out to PlayWhizzy's Data Protection Officer as mentioned in the contact section of this policy.

PlayWhizzy Apps and Games

Why Does PlayWhizzy Collect Data from Its Apps and Games?

When you use PlayWhizzy Apps and Games, we gather information about you. This data, often referred to as "personal data," may be collected automatically when necessary or provided by you voluntarily. We use this data to deliver the app or game you've downloaded, ensure your safety, and for other purposes outlined below (such as advertising) in the "More Details" section.

When you install and use PlayWhizzy Apps and Games, we may collect and process some of your data for various legitimate purposes. Below, you'll find explanations regarding the reasons why PlayWhizzy may collect data and the legal bases PlayWhizzy relies on in each instance.

PlayWhizzy Collects Data For:

Providing Services You Requested:

To deliver the services you requested, such as allowing you to advance to the next level after completing the first one.

Legal Basis – Legitimate Interest: Such data processing is essential for providing the requested service(s).

Running Analytics:

To understand how users interact with our products and services and to continuously improve them, either directly or through third-party partners (e.g., identifying features that may frustrate users or determining if a level is too challenging).

Legal Basis for Third-Party Analytics – Express Consent: In countries where user consent is required by law, PlayWhizzy only shares personal data collected through its apps with third-party partners for analytics purposes after you've provided your consent via a pop-up notice in our apps.

Legal Basis for First-Party Analytics – Legitimate Interest: PlayWhizzy collects user data for its internal analytics tools. This data is solely used by PlayWhizzy for analytics and is not shared with third parties. The processing is based on PlayWhizzy's legitimate interest.

Serving Tailored Advertising:

To deliver ads that match the preferences and interests of our users, enabling PlayWhizzy to continue offering free services and products.

Legal Basis – Express Consent: In countries where user consent is required by law, PlayWhizzy processes or shares personal data collected through its apps for personalized advertising only after you've provided consent via a pop-up notice in our apps.

For data processing activities relying on user consent, you can withdraw your consent anytime from the "settings" page in our applications. Please note that even if you withdraw or refuse consent, you may still receive ads, but they might be less relevant to you as they won't be tailored to your interests.

What Data Does PlayWhizzy Collect from Its Apps and Games?

PlayWhizzy does not use any data that directly identifies you. We only collect mobile identifiers and other technical information (with your consent if required) that help us recognize your device.

For the purposes listed above, the data that PlayWhizzy collects is limited to:

  • The apps you are using
  • Your IP address
  • Your Mobile Advertising ID (Apple IDFA or Google AAID) and device identifier (e.g., IDFV for iOS devices and Android ID for Android devices)
  • Information about your device and connection (e.g., user agent, type of connection, timestamp, system language, device model, screen resolution and settings, battery level, available storage space, time zone, OS)
  • Data related to your activities on our applications, including how you interact with our apps and the ads served in them

In some PlayWhizzy Apps and Games, you may choose to log in to your account with a third-party service (Google or Apple) to enhance your experience (e.g., syncing progress across devices, securing progress, and restoring it in case of device loss or upgrade). In such cases, we may collect and securely store your email address in a hashed format within our database. This information will only be used by PlayWhizzy for account recovery and customer support purposes. We will not share your email with any third party without your consent. With your consent, we may use your email address to keep you informed of updates and offers related to the concerned apps and games.

With Whom May Your Data Be Shared & Why?

PlayWhizzy does not sell your personal information, but we do need to share it with third parties to provide the best possible service. Rest assured, we ensure that these third parties treat your data with the same level of care as we do.

PlayWhizzy does not share your personal data with third parties without your prior consent in countries where such consent is required by law.

When you consent to data collection for advertising and analytics purposes, we may share the data listed above with the following categories of recipients:

Ad Partners:

These partners help us monetize the ad inventory of our apps and provide users with free products and services. They usually collect data via their own tools (SDKs). You will find a list of our advertising partners and their privacy policies below:

Authorities:

We may share data with authorities only to the extent required by applicable laws and regulations.

Security and Your Data at PlayWhizzy

How long does PlayWhizzy keep your data?

We don't hold onto your information longer than we need it. PlayWhizzy stores personal data collected for specific purposes outlined in this policy only for as long as necessary to fulfill those purposes.

User-level data is typically not kept for more than 12 months. Data used for our internal analytics tool may be stored for up to 24 months, following the guidelines set by our data protection oversight authority.

Children's Privacy

PlayWhizzy takes children's privacy seriously. We never knowingly collect personal information from anyone under 16 years old. If you are under 16, please refrain from using PlayWhizzy apps and games.

International Transfers

Some companies we partner with to provide services may be located outside the European Union. In these cases, we ensure:

  • The country offers an equivalent level of data protection to the European Union.
  • If the country doesn't have adequate data protection laws, we use legally approved methods to guarantee your information is protected, such as standard data protection clauses from the European Commission.

Your Rights Regarding Your Data

Your information belongs to you, and we respect your right to control it. You can contact our Data Protection Officer (DPO) anytime at contact@playwhizzy.com to:

  • Request a copy of your data.
  • Withdraw your consent for data collection.
  • Request deletion of your personal information.

Controlling Your Data Sharing

You can change your consent preferences directly within the privacy settings of PlayWhizzy mobile games and applications.

While PlayWhizzy doesn't sell your personal information, we may share it with third-party analytics and advertising companies to personalize your experience and tailor content and ads within our services. By adjusting your consent settings in our apps and games, you can prevent data collection for these purposes. This will effectively stop the sharing of your information with our analytics and advertising partners.

Accessing and Deleting Your Data

You can request information about whether we hold any of your personal data. You can also access or request deletion of your information directly within PlayWhizzy mobile apps or by contacting us as mentioned above. We will respond promptly to your request.

Correcting and Updating Your Data

You have the right to request that we correct any inaccurate personal information about you or complete any missing information. Additionally, you can request that we erase your personal data if it's no longer necessary for us to retain it.

Here's how to erase or anonymize your data:

  • Reset your mobile advertising identifier (IDFA on iOS, GAAID on Android) or activate "Limit Ad Tracking" in your device settings. This makes previously collected data unidentifiable and prevents further data collection if "Limit Ad Tracking" is enabled.
  • Contact us at the address below to have the data we previously collected permanently erased or anonymized.

Data Portability

Upon request, we can provide you with the personal data you've given us in a portable format. If applicable, we can even transfer this information directly to another data controller of your choice, as long as the processing is based on your consent or a contract.

Filing a Complaint

You have the right to lodge a complaint with a data protection authority. Since PlayWhizzy is a French company, our supervisory authority is the CNIL (Commission Nationale de l'Informatique et des Libertés) - https://www.cnil.fr/en.

Contact Us

PlayWhizzy SAS is the Data Controller for your information. You can contact us at: contact@playwhizzy.com

Last updated: January 2024